Reider Insurance is now Westland Insurance

New name, same great company

While you’ll continue to deal with the same great team and receive the same service you’ve come to expect from Reider Insurance, there’s now expanded capacity, broader underwriting capabilities, and improved claims support with Westland Insurance. We’ll go the extra mile every step of the way to provide you with a personalized coverage solution.


The formerly Reider Insurance branches below are now Westland Insurance. We’re committed to supporting the local communities where our clients and teams work and live. Each year, we invest over $1m into local and charitable initiatives.


7 River Road, North, Box 280, Rosenort, MB

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Winnipeg – Northgate Shopping Centre

3-1385 McPhillips Street, Winnipeg, MB

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Winnipeg – Weston Square

1200-305 McPhillips Street, Winnipeg, MB

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Winnipeg – Fort Garry

1866 Pembina Hwy Unit 1, Winnipeg, MB

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Winnipeg – Corydon

749 Corydon Avenue, Winnipeg, MB

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Winnipeg – Garden City Square

B-925 Leila Avenue, Winnipeg, MB

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Winnipeg – Madison Square

130-1630 Ness Avenue, Winnipeg, MB

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Winnipeg – Munroe Centre

521 London Street, Winnipeg, MB

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Westland Insurance Acquires Reider Insurance, Expands Presence in Manitoba

SURREY, BRITISH COLUMBIA – December 7, 2021 – Westland Insurance Group Ltd., Canada’s largest independent Canadian-owned brokerage, is very excited to announce the acquisition of Reider Insurance in Winnipeg, Manitoba.

“Reider Insurance is multi-generation family brokerage that is a tremendous addition to our distribution network. It gives Westland a leading presence in the Manitoba market,” says Jamie Lyons, President and Chief Operating Officer. “The size, scale, and mix of commercial, personal and niche business is strategically complementary to our overall operations. The acquisition—in Manitoba’s capital city—marks a further expansion of Westland’s footprint in the Prairies and continues build on our platform nationally. We’re proud to welcome the dedicated team at Reider to the family.”


About Westland Insurance Group

Westland Insurance Group is one of the largest and fastest-growing independent insurance brokers in Canada. Trading over $3.5 billion of premium, Westland continues to expand coast to coast. Westland’s brokers provide expertise and advisory-based services across commercial, personal, employee benefits, farm, and specialty insurance segments. Westland has remained committed to supporting its clients, industry partners and local communities. For more information, please visit


Media Contact:

Westland Insurance Group Ltd.
Jessica Thiessen, Director, Corporate and Change Communications
Phone: 778-288-7894
[email protected] 

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